Having said that, the study found that the best days for engagement overall were Tuesdays, Wednesdays, and Thursdays. ![]() Interactions may also vary according to the industries. For example, LinkedIn users may interact with each other at a time different than those on Facebook or Twitter. See more: 5 Best Social Media Automation Tools To Save Time and Stay Ahead of Competition in 2021 Best Time to Post on Social Platforms in GeneralĮach platform has its own features, and how users interact with each other may vary across platforms. Note that all timings are in Central Time Zone (CST). The following are the findings from the study. Sprout Social recently conducted a study to identify the best and worst days as well as times to post on four major social platforms this year viz., Facebook, LinkedIn, Instagram, and Twitter. However, with consumer dynamics constantly changing, how people interact on social media has changed. Last year, we covered a study discussing the best days as well as times to share your posts on key social platforms to ensure maximum engagement. Having said that, the frequency and timing of these posts have a significant role in a post’s ability to engage the audience. Regular posting on their social media handles helps businesses understand their audience and customers’ needs and pain points, as well as strategize their campaigns and offerings. As the world increasingly becomes digital-first, social media helps companies stay connected with their audience. ![]() Social media plays a massive role in a brand or business’s marketing efforts.
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